Gamasutra: The Art & Business of Making Gamesspacer
arrowPress Releases
July 30, 2014
PR Newswire
View All





If you enjoy reading this site, you might also want to check out these UBM Tech sites:


NPD: U.S. Consumers Spent $4.5-4.75B On Used, Digital Games In 2009
NPD: U.S. Consumers Spent $4.5-4.75B On Used, Digital Games In 2009
June 17, 2010 | By Eric Caoili

June 17, 2010 | By Eric Caoili
Comments
    Post A Comment
More:



Consumers in the U.S. spend around $4.5 to $4.75 billion on used games, rentals, subscriptions, digital download games, downloadable content, and mobile apps in 2009, according to research firm The NPD Group.

That amount, which is concentrated among downloadable content (e.g. map packs) and games purchased through digital distribution services, helped bring the total amount U.S. consumers spent on video games last year to $15.0 to $15.25 billion.

The other $10.5 million in that total comes from consumers buying physical game copies. The firm makes sure to point out that these released estimates do not include the amount consumers have spent on social gaming.

NPD developed these estimates though data from its physical point-of-sale tracking, consumer research (Games Acquisition Monitor, Video Game & PC Game Subscriptions Tracker, and Consumer Purchase Tracker), and figures provided by NPD retail and its publisher partners.

"Our expanded estimate of consumer spending reflects the growing number of options to purchase, acquire and interact with video games ranging from GameFly rentals to iPod Touch game apps," says NPD analyst Anita Frazier. "Consumer spending on social network games like those offered by Facebook would push this estimate even higher."


Related Jobs

Technicolor
Technicolor — Austin, Texas, United States
[07.30.14]

Core Systems Engineer
CCP
CCP — Newcastle, England, United Kingdom
[07.30.14]

Senior VFX artist
Turbine Inc.
Turbine Inc. — Needham, Massachusetts, United States
[07.30.14]

Product Marketing Manager: Mobile Games
InnoGames GmbH
InnoGames GmbH — Hamburg, Germany
[07.30.14]

Software Developer Analytics / Big Data (m/f)










Comments



none
 
Comment: