Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
February 5, 2016
arrowPress Releases
February 5, 2016
PR Newswire
View All






If you enjoy reading this site, you might also want to check out these UBM Tech sites:


Report: Total U.S. Game Spend To Hit $24.7B In 2010
Report: Total U.S. Game Spend To Hit $24.7B In 2010
December 20, 2010 | By Kris Graft

December 20, 2010 | By Kris Graft
Comments
    8 comments
More: Console/PC



A Monday report from market research firm Newzoo said total consumer game spend in the U.S. -- not including hardware, just games -- was $24.7 billion, down 2 percent from 2009.

While game spend was just short of flat year-on-year, the more interesting development is where gamers are spending their money.

"Our data shows consumers are not simply moving away from console games, but spreading their budget across more platforms," said Newzoo managing director Peter Warman.

"Their choice of game genre and platform depends on time, place, social setting and the need they are seeking to satisfy at that moment," he added.

Newzoo said U.S. gamers will have spent $10.6 billion, or 43 percent of total U.S. game spend, on console games (including DLC and handhelds) in 2010, 29 percent less than 2009. PC and Mac boxed game sales were down 19 percent year-on-year to $2.1 billion.

Meanwhile, every single other category has seen double-digit percentage sales growth, including games for mobile devices, MMOs, casual game portals, social networks and PC and Mac downloads.

In the UK, total game spend in 2010 is estimated to be 3.7 billion ($5.7 billion), Newzoo said, down 3 percent. The data [PDF] comes from the firm's Total Consumer Spend 2010 report, releasing in January next year.

newzoo_2010spend.jpg


Related Jobs

Hangar 13
Hangar 13 — Novato, California, United States
[02.04.16]

Dev QA Tester  Temporary
Insomniac Games
Insomniac Games — Burbank , California, United States
[02.04.16]

Sr Character TD
Insomniac Games
Insomniac Games — Burbank , California, United States
[02.04.16]

Combat Designer - Insomniac Games
Insomniac Games
Insomniac Games — Burbank, California, United States
[02.04.16]

UI Programmer









Loading Comments

loader image