Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
July 23, 2018
arrowPress Releases
  • Editor-In-Chief:
    Kris Graft
  • Editor:
    Alex Wawro
  • Contributors:
    Chris Kerr
    Alissa McAloon
    Emma Kidwell
    Bryant Francis
    Katherine Cross
  • Advertising:
    Libby Kruse






If you enjoy reading this site, you might also want to check out these UBM Tech sites:


Immersion cited as top motivator for playing games

Immersion cited as top motivator for playing games

July 2, 2018 | By Emma Kidwell




A recent data report published by video game recommendation engine Piwag sought to determine the top ten motivations players have when picking up certain games, and based on the highest average among seventy options presented in as part of a psychographic profile, immersion came out to be number one. 

Data was collected through Piwag's psychographic test, which presents players a series of questions to answer that will pinpoint what kind of games they like to play and how much based on a scale of 0-5, with 0 being "never interested" and 5 being "almost always interested." 

Immersion took the number one slot for player motivation but gameplay diversity and games taking place in different historical periods came up close behind. 

On the flip side, the report also provides ten motivations with the lowest average, with spending taking the number one spot. It seems as though players are less inclined to seek out titles with "real money spending, integrated purchases with real money and/or bets with real money."

The data also seems to suggest that players prefer cooperative mutiplayer games which they can experience with friends, as opposed to playing with strangers or romantic partners. 

To see the full report which includes regional data and age preferences, click here



Related Jobs

Digital Extremes Ltd.
Digital Extremes Ltd. — London, Ontario, Canada
[07.22.18]

Concept Artist
Digital Extremes Ltd.
Digital Extremes Ltd. — London, Ontario, Canada
[07.22.18]

Level Designer
HumaNature Studios Inc.
HumaNature Studios Inc. — Lahaina, Hawaii, United States
[07.20.18]

Lead Prototype Simulation Engineer
Monomi Park
Monomi Park — San Mateo, California, United States
[07.20.18]

3D Character Artist









Loading Comments

loader image