Red Dead Redemption 2 has made over $725 million in worldwide sales during its first three days on shelves.
According to Rockstar, it's a figure that means the game has achieved the "single biggest opening weekend in the history of entertainment."
Yet, the acclaimed Western hasn't quite managed to match the performance of the studio's last release, Grand Theft Auto V, which amassed over $1 billion in three-day worldwide sales back in 2013 -- though GTA launched on a Tuesday, ruling it out of the 'opening weekend' competition.
Red Dead's launch also hasn't been without incident, with Rockstar sparking controversy after studio co-founder Dan Houser suggested employees had been working 100-hour weeks prior to release.
Houser eventually clarified his comments, explaining he was referring to himself and other senior writing staff, but developers and fans still took issue with what they perceived to be the normalization of crunch within the games industry.