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EA: Latest  Tiger Woods  Sells 225K In Week One, Series' Best Performance
EA: Latest Tiger Woods Sells 225K In Week One, Series' Best Performance
April 12, 2011 | By Kyle Orland

April 12, 2011 | By Kyle Orland
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More: Console/PC, Smartphone/Tablet, Business/Marketing



The latest release in EA's 14-year-old Tiger Woods PGA Tour series sold approximately 225,000 units across all platforms in its first week on sale, EA announced today.

Tiger Woods PGA Tour 12: The Masters performed 17 percent better in its first week than 2007's PGA Tour 08, the series' previous quickest seller, the company said. First week digital revenue for the franchise has doubled from last year, the company estimates, thanks in part to iPhone and iPad versions that were the top-grossing sports games on those devices.

Players have logged more than 184 million shots across 7 million distinct games on PGA Tour 12 since its March 29 release, EA said, including 2 million rounds at the newly included Augusta National Golf Club.

PGA Tour 12 was the first title in the series to feature branding from the PGA Tour's popular Masters tournament, which concluded Sunday, and also the first not to feature Woods' likeness on the game box.

EA promised not to distance itself from Woods last December after widespread allegations about his personal life harmed the famous golfer's public image.


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Comments


Todd Boyd
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Sure, they said that.. and then less than a month later, they yanked his likeness from the box cover. Corporations and politicians have no memory when it suits them.

Rebecca Phoa
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Tiger Woods is on the cover for the PS3 Collector's Edition. I know because I bought it for my brother.


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