Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
August 8, 2016
arrowPress Releases
August 8, 2016
PR Newswire
View All






If you enjoy reading this site, you might also want to check out these UBM Tech sites:


Analyst: EA's PopCap Acquisition 'A Long-Term Positive'
Analyst: EA's PopCap Acquisition 'A Long-Term Positive'
July 13, 2011 | By Mike Rose




Following news that Electronic Arts has acquired Plants vs. Zombies maker PopCap for $750 million, Wedbush analyst Michael Pachter described the move as "a long-term positive," although he noted that "EA's acquisition history has been uneven."

PopCap and EA announced yesterday that EA will buy PopCap for approximately $650 million in cash and $100 million in EA common stock to be issued to PopCap shareholders. In addition, EA may pay additional funds of up to $550 million based on performance milestones through 2013.

Analyst Michael Pachter of Wedbush noted that the acquisition "has the potential to be transformative," explaining that PopCap may potentially contribute more than $343 million to EA during the 2012-2013 fiscal year.

However, he did also acknowledge that, should PopCap fail to achieve its past levels of performance, it may contribute more along the lines of $91 million over the next two years, meaning that EA will have paid far too much for the acquisition.

Pachter warns that, if this were to happen, EA investors would be "unforgiving."

The analyst said that in order for PopCap's former management to hit the "high end" of the potential $550 million earnout, the company will have to generate close to $800 million over 2012 and 2013.

Pachter noted that PopCap "is a great strategic fit" for EA, and even if the deal was to generate at the low end of the earn-out range, it "would not be a disaster," as it offers the company some protection.


Related Jobs

Skydance Interactive
Skydance Interactive — Marina del Rey, California, United States
[08.08.16]

VEHICLE / CHARACTER ARTIST
nWay
nWay — San Francisco, California, United States
[08.08.16]

Game Server Engineer
Koolhaus Games Inc.
Koolhaus Games Inc. — Vancouver, British Columbia, Canada
[08.08.16]

Software Engineer
Industrial Light & Magic
Industrial Light & Magic — San Francisco, California, United States
[08.08.16]

ILMxLAB Game Engine Programmer









Loading Comments

loader image