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GameStop Now Selling Android Tablets In Select Stores
GameStop Now Selling Android Tablets In Select Stores
October 28, 2011 | By Tom Curtis

October 28, 2011 | By Tom Curtis
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    2 comments
More: Smartphone/Tablet, Business/Marketing



Major games retailer GameStop has begun rolling out its plans to sell its own specialized Android tablets, and is now selling the devices at 200 of its U.S. retail locations.

The Wall Street Journal reports that these devices are manufactured by Asustek, Acer, and Samsung Electronics, and come bundled with seven mobile titles, including EA's Dead Space and Madden NFL. In addition, the devices come with links to GameStop's Kongregate Arcade app store and the Android Market.

This new push into tablet sales is part of the company's larger plan to expand its business beyond traditional boxed game sales.

This initiative began last month, when GameStop began accepting iOS devices as trade-ins for store credit. Along with this move, the company said its own branded tablet will serve as a "GameStop certified gaming platform."

In 2009, GameStop began its push beyond the traditional retail game market by selling downloadable content in-store, and later purchased the social gaming hub Kongregate.

In 2011, the company acquired the Stardock-developed download service Impulse, which as since been integrated directly into GameStop.com.


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Comments


Felipe Budinich
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Will keep an eye on this, looks promising :-D

James Coote
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Android as a distribution channel sidesteps the middleman, which is great for indie developers like me. I guess this is a case of a middleman trying to step back in the way and remain relevant. I do kinda like the idea of a dedicated gaming tablet though. Anyone tried one?


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