Mobile gaming giant DeNA has posted financial results for the third quarter of the current fiscal year, noting an increase in revenue but a drop in profits year-over-year.
The company put this down to the October global launch of its Mobage social gaming network, along with a "temporary setback" in Moba-coin (Mobage's virtual currency) comsumption during the period.
However, DeNA noted that overall Moba-coin consumption exceeded ¥40 billion ($518.9 million) during these three months. It also said that consumption has now "re-entered a growth phase" and is recovering.
Finally, the company noted that it acquired a professional baseball team, the Yokohama DeNA BayStars, during this period, as a means of increasing its publicity.
For the three months ended December 31, 2011, the company saw revenues of ¥27.3 billion ($354.7 million) from its game-related businesses, including item billing, in-game ads and affiliate programs. This was up from ¥20,856 million ($270.6 million) year-over-year.
Overall, the company posted revenue of ¥34.2 billion ($443.0 million), up 16 percent compared to ¥29.5 billion ($382.6 million) year-over-year, and profits of ¥6.1 billion ($78.9 million), down 25 percent compared to ¥8.2 billion ($105.9 million) year-over-year.
Looking to the rest of the fiscal year, the company said it is looking to increase Moba-coin consumption via "large-scale, effective promotion to maximize the exposure of flagship titles," while also strengthening its first-party title lineup.
For the full 2011 fiscal year, the company forecasted revenue of ¥144.0 billion ($1.9 billion), up 27.7 percent compared to ¥112.7 billion ($1.5 billion) year-over-year, and profits of ¥32,600 million ($422.9 million), up 3.2 percent compared to ¥31,603 million ($410.0 million) year-over-year.
