[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]
London – September 27th –
Mind Candy the entertainment company behind
global kids phenomenon
today announced that Bill Roedy (Former CEO and
Chairman of MTV Networks International) has joined the board
Mind Candy as non-exec director.
Bill’s impressive career began as a commander in the U.S.
Army and culminated as Chairman and CEO at MTV Networks
International. He has a wealth of experience in entertainment media
and drove MTV’s rapid global expansion.
Under Bill’s leadership, MTV developed a global operation
that now includes 200 channels in over 200 countries and 33
languages. The networks now reach a potential audience of over two
billion people, making it the largest in the world.
Bill is the author of ‘What Makes Business Rock’
– a free-wheeling rock ‘n’ roll tale of his
He also has a long record working with global health
As non-exec director Bill will help Mind Candy as the company
expands globally, develops new brands and launches linear
entertainment such as Moshi TV, cartoons and films.
Commenting on Bill’s appointment Michael Acton Smith, CEO
of Mind Candy said, “It’s an honour to have Bill join
us here at Mind Candy. He is a fantastic businessman with a
fascinating story. We look forward to benefiting from his rich and
varied experience as we expand into many new areas of the
Bill Roedy commented: "Mind Candy is a very impressive
operation. Moshi Monsters is on the way to becoming a global 'tour
de force'. It will be an exciting ride, alongside the expert
leadership of Michael and his team".