[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]
For immediate release: Tuesday 22 January
Dare to be Digital, the world’s leading computer game
design competition for students, opens today for entries – a
unique opportunity for aspiring professionals to win their very own
Run by the University of Abertay Dundee, Dare to be Digital sees
hundreds of students every year competing to become one of 15 teams
to build a working game prototype in just nine weeks.
The games then go on show to the public and to industry experts
in Dundee in August, with three winning teams picked to compete for
the BAFTA ‘Ones to Watch’ award.
Entries should be made online at
The last BAFTA ‘Ones to Watch’ award went to
Swallowtail Games for Tick Tock Toys, a family-friendly puzzle game
for iPad and iPhone. Since the win, the team have set up a company
to finish the game and commercially release it.
Sophia George, Director of Swallowtail Games, said: “Dare
to be Digital has dramatically changed our lives – we never
thought we’d win a BAFTA when we entered, and the competition
pushed us to become games industry professionals in just a few
“The nine weeks is a whirlwind experience of hard work and
mentoring from industry professionals, all building to the huge
Dare ProtoPlay festival in Dundee in August where thousands of
people get to play your game.
“I’d strongly urge anyone wanting to work in the
games industry to apply for Dare to be Digital. If you’re
lucky enough to get in, it will change your life.”
Swallowtail Games is preparing to release Tick Tock Toys before
the next BAFTA Video Games Awards in March.
Competitors from Dare to be Digital 2012 will compete in March
for the next ‘Ones to Watch’ award, with Starcrossed,
Pixel Story and Project Thanatos up for the prize.
Gregor White, Director of Dare to be Digital at Abertay
University, said: “Last year we received a record number of
entries, with hundreds and hundreds of students looking to get a
place on Dare to be Digital.
“Any talented art, design and programming students wanting
to create computer games for a living should definitely apply.
Everyone who takes part in Dare gets professional experience and
contacts you just can’t get anywhere else.”
To apply for Dare to be Digital, please visit
Applications close on 9 April.