[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]
11
th March 2013
UK’s leading videogames retailer GAME is partnering with
Namco Bandai and Trion Worlds to host a lock-in campaign like no
other for upcoming online shooter
Defiance.
Taking over five locations in five different cities across five
consecutive nights, the
Defiance tour gives the gaming community a chance to get
hands-on time with this ground-breaking, massively multiplayer 3
rd person shooter — due for release on April
2nd.
Gamers will get an amazing early glimpse into what to expect for
release, as well as food and refreshments to keep them fuelled
through the action. All the lock-in players will receive a beta
access key to continue their adventure as ‘Ark Hunters’
during the
Defiance online beta from March 21
st. Gamers can also pre-order
Defiance in-store or online right now.
To join the fight — and your local GAME
Defiance lock-in — pop in to your local store or
send them a tweet! Gamers must be 18 to attend.
· Sunday
17
th March Sheffield — Evolution, The Plaza, 8
Fitzwilliam Street, Sheffield S1 4JL
· Monday
18
th March Manchester — Walkabout, 13 Quay
Street, Manchester, M33 HN
· Tuesday
19
th March Birmingham - Walkabout, Langley Bldg, Regency
Wharf, 266a-271 Broad St, Bs 2ds
·
Wednesday 20
th March Peterborough - Solstice Bar, Northminster Rd,
Town Centre, Peterborough, PE1 1YN
·
Thursday 21
st March London - The Assembly House, 292-4 Kentish town
Rd, Camde London NW 52TG
GAME is also offering customers the chance to get their itchy
trigger fingers around a Collectors Edition of
Defiance, featuring an exclusive Hellbug statue, an
Art of Defiance art book,
Defiance soundtrack and bonus DVD, a VBI contract, two
Defiance postcards and in-game items, including an Ark
Hunter Infiltration outfit, seven-day XP boost, and an exclusive
weapon. Check out the Collectors Edition of
Defiance in your local store, or search
Defiance online at
www.game.co.uk.
Dave Howard, Stores Director at GAME said: “Defiance is a
revolutionary online shooter, one demonstrating ground-breaking
scope through its interaction with the upcoming Defiance TV show.
We are really excited to be working so closely with our partners to
bring this event to our gaming communities and can't wait to see
gamers' reaction to this title.”
To learn more about Defiance go to
http://defiance.com/en/
To find details about other exciting events that are happening
throughout the year, please visit
www.game.co.uk/events.
— Ends —
|