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Press Releases
  ANT FARM WINS SEVEN 2014 GAME MARKETING AWARDS
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04/25/2014
 


[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]

Los Angeles, CA, April 24, 2014 – Ant Farm, one of Hollywood’s leading entertainment and brand marketing agencies, was a big winner at last night’s 2014 Game Marketing Awards held in San Francisco.  Having been nominated for nine awards, the creative agency won a total of seven honors, including a Gold Award for Best Showing at a Trade Event: E3 Experience Activision/Blizzard Entertainment.

“We’re very pleased to have won seven Game Marketing Awards last night, but these new award wins only tell a part of our overall story,” said Rob Troy, Co-President of Ant Farm.  “Over the last few years, our work in the gaming arena has also won multiple Effie Awards, numerous Clio Key Art Awards, and a Cannes Lion.  We have firmly established ourselves as a preeminent agency within the gaming industry, and we’re actively involved in a number of high profile new entertainment campaigns.

These include providing all of the video content for the upcoming ‘Marvel Ultimate Live” stadium show; a new, multi-year campaign for ‘Destiny,’ and our continuing role creating assets for every iteration of ‘Call of Duty’ since its first release.”

Troy adds, “These awards wins confirm the talents of our creative team, and affirms the confidence our clients place in us, as we continue to produce groundbreaking new campaigns that target the dedicated fan base of each entertainment property we handle.”

Ant Farm employees seen in accompanying photo, left to right:  Matthew Hunt, Ryan Vickers, Scott Carson, Scott Cookson, Sean Brust (in blue shirt,) David Wilson and Paul Wallace. Ant Farm continues its work on Activision’s “Call of Duty,” having created the lead assets for every iteration of that game series since the first installment. The agency has also worked on multiple opening title sequences for this brand.  Concurrently, Ant Farm is heavily involved in the campaigns for Ubisoft’s properties, “Watch Dogs” and “Assassins Creed” -- marking the fourth title in the “AC” series to which the agency has heavily contributed.

The creative agency also created the lead promotional campaign assets for Warner Bros. Interactive’s “Mad Max”, and is significantly involved in the promotion of multiple other entertainment properties for clients Microsoft, Disney and Bethesda.  

ABOUT ANT FARM:

Headquartered in Los Angeles, CA, Ant Farm is a full-service advertising and marketing agency for major entertainment and consumer brands.  A wholly-owned subsidiary of Omnicom’s DDB, Ant Farm conceives a unique story for each brand, and executes impactful campaigns to achieve maximum exposure.  The agency is especially renowned for its rich heritage in creating high-impact movie trailers for such major motion pictures and film franchises as Paramount’s “Transformers,” Marvel’s “Iron Man,” New Line Cinema’s “The Lord of the Rings,“ and DreamWorks’ “Shrek,“ among many others.

Ant Farm offers its diverse range of clients a full spectrum of creative and digital capabilities, across all media platforms. The agency creates riveting trailers and commercials for feature films and video games, designs and animates state-of-the-art motion graphics and visual effects, composes moving musical scores, and creates and distributes compelling promotional content across all mediums for in-theatre, television, print, digital and mobile applications, and via social extension and engagement programs.

Ant Farm services dozens of clients across consumer products, traditional entertainment, and technology.  These include: 20 th Century Fox, ABC, Activision/Blizzard, TOMS, Microsoft, Amazon, Bethesda, Columbia Pictures, Disney, DreamWorks, Fox Sports 1, FX, Google, Lionsgate/Summit, Marvel Entertainment, USA Network, MTV, NFL Network, Paramount Pictures, Sony, TNT, Ubisoft, Universal Pictures, Warner Bros., The Weinstein Company, and YouTube.

Ant Farm has been honored with hundreds of prestigious industry awards since its founding in l996.  During 2013, the agency won the Key Art Awards’ “Grand Gold/Best of Show” in the Audio Visual/Teaser category for its campaign promoting “The Wolf of Wall Street.”  Ant Farm also won a 2013 Silver Cannes Lion Award; was named the GMA “Agency of the Year” for 2013 and 2011 respectively, and is also the winner of numerous other Key Art, Emmy, Broadcast Design, Golden Trailer, and Telly Awards.

Ant Farm is located at 110 S. Fairfax Ave., Suite # 200, Los Angeles, CA, 90036. The phone is 323/850-0700. Please see: www.antfarm.net

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