[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]
Thursday 10th June 2010
Leading social gaming developer Playdom has announced plans to
expand into Europe - aiming to internationalise and localise its
top titles this year.
Playdom is one of the fastest-growing social gaming companies in
Silicon Valley and produces several leading games on the Facebook
and MySpace platforms. The firm is seeking to extend its reach
throughout Europe, with fully-localised versions of its top social
games available in English, French, Italian, German and
The first game to be fully localised will be Bola, a Facebook
football game which brings arcade-style football to the world's
largest social network. The beta version of Bola has already
enjoyed tremendous success, with analytics site Appdata listing it
as the 45th most popular application on Facebook and one of its
"In 2010 thus far, Playdom has acquired Offbeat Creations, Three
Melons, Merscom and Acclaim," says John Pleasants, CEO, Playdom.
"We're building a formidable line-up, and steadily increasing our
free-to-play games. We're now able to make our games even more
accessible throughout Europe, with Bola leading the way.
"Bola is an easy-to-play soccer game where players build and
manage a team, then challenge their friends to a nail-biting
tournament of fast feet, devastating slide tackles and amazing
goalie saves. Combining arcade play with resource management, it's
one of the best football offerings on Facebook, and one we expect
will be embraced by European football fans as well."
Bola (shown below) will be available to play for free and
fully-localised for English, French, Italian, German and Spanish
Facebook players shortly.
For more information, images or interview requests, please
contact Matthew Dinsdale or Simon Byron at Premier PR
+44 (0) 207 292 8330 /