[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]
LAND O’LAKES, FLORIDA – August 24,
2010 – Artix Entertainment, the small, independent
game development studio that runs browser-based and download-free
RPGS, is pleased to report that the MMO AdventureQuest Worlds
survived its biggest and craziest event in the game’s
history. Hosting its highly anticipated Friday the 13th Event last
week, the MMO with over 17 Million registered users broke a new
record of logged-in players… and consequently broke the
entire gaming network.
Never have we released something this big. Which is saying a lot
considering we have held more than 20 epic server-melting events.
This time around, the combined efforts of 3 spooky ghost stories, a
crazy boss battle, 4 brand new zones, 30 quests, 10 cutscenes, 11
new monsters, 30 items, the never-before-heard “BattleOn
Song” from One-Eyed Doll, and a bonus ultra boss zone for
members did the trick. And with 2 weeks to complete it all…
what could possibly go wrong?
Ah, those legendary last words.
Famous voice actor George Lowe made his grand appearance as the
main NPC for the event, telling creepy campfire ghost stories with
the help of rock musicians Voltaire and Kimberly from One-Eyed
Doll. Nearly 90% of the event was voiceovered by these talented
celebs, allowing the players more time to battle on and less time
spent on reading. Yeah, we know what gamers like.
Getting to work with a professional voice actor was something
AQWorlds has never done before. Despite our scripts flooded with
blatant typos and run-on sentences and cheesy puns… George
Lowe worked his +10 magic and narrated his own version that, of
course, owned the original and allowed for much funnier dialogue
and hilarious outtakes.
Members of the AQWorlds Team even lent their voices for the
greater cause. One of the cutscenes featured Beleen, the pretty
Pink-o-mancer, laughing as her army of pink Undead minions
attempted to take the world over. Her victorious
“Teeheeeheee!” speech bubble needed more oomph other
than black arial text; it had to be voice acted by the NPC
herself… and it had to be a genuine laugh.
Beleen’s natural weakness: her ticklish armpits. Yes, the
chaotic laugh in one of the cutscenes was recorded when Beleen
sacrificed herself to tickle torture. There is even video evidence
proving this to be true. Youtube or it didn’t happen!
When the fabled day finally arrived, everyone got into work
early and manned their coffee mugs. With 3 days of work left to be
done — and only 8 hours to meet the deadline — the team
wasted no time and feverishly began typing away. 6pm loomed ahead;
the closer it came to sundown, the more work we realized had to get
done before release. ...how is that… even… never
mind.
It was a dark and stormy night… in the middle of a
haunted forest… on Friday the 13th…. with one minute
left until release. Tens of thousands of players had already signed
on to witness history in the making. As the Team rushed to get
everything in game during the most hectic moment to date, Artix
logged-in to entertain the hoards.
That brave paladin stalled for 2 hours. No one knows how he did
it. Sacrificing his keyboard to 34,000 PMs, Artix held off the
masses until the Event went live at 8pm EST.
Success! All of our hard work was finally launched as every
player /joined the event... and a literal 20 seconds later, our 11
servers crashed. No problem — we can just restart the servers
and fix it.
Oh but this was Friday the 13th, and having each server offline
just was not unlucky enough. When trying to issue that server
restart, we realized that not only did AQWorlds crash their
servers, but also brought down the entire gaming network. So not
only was the MMO offline, but also our 5 other games.
Needless to say… that was pretty epic.
Once our programmers got the network back up and running,
massive amounts of players flooded back in game to experience a
Friday the 13th Event unlike any other. Although we had our fair
share of bad luck and fearful moments, we are readily looking
forward until the next one.
May 13th, 2011. Prepare yourself now.
This Event is still going on for all players of all levels at
www.AQ.com. Don’t miss it!
Other Games from Artix Entertainment
Artix Entertainment offers many other RPG titles in addition to
AdventureQuest Worlds, ranging from the fantasy realms of the
original AdventureQuest and DragonFable to the sci-fi galaxies of
MechQuest, WarpForce, and EpicDuel. Artix has enjoyed a high
success rate in the past eight years with over 100 million accounts
created for their games.
For more information about this Friday the 13th Event, please
visit
http://www.aq.com/events/spooky/ and:
AdventureQuest Worlds at
www.AQ.com
EpicDuel at
www.EpicDuel.com
DragonFable at
www.DragonFable.com
MechQuest at
www.MechQuest.com
AdventureQuest at
www.BattleOn.com
Artix Entertainment games at
www.ArtixEntertainment.com
You can follow or friend Artix on…
Twitter:
http://twitter.com/artixkrieger/
Facebook:
http://www.facebook.com/artix
MySpace:
http://www.myspace.com/artixkrieger
# # #
About Artix Entertainment
Artix Entertainment LLC, is a privately held, game development
and publishing studio that specializes in creating online,
browser-based, anime-style, role-playing Flash games with a
distinctive visual style and high-quality game play. Artix has
developed a range of games with storylines that are based in the
fantasy, sci-fi, and adventure genre. Content within the games is
updated on a weekly basis creating a compelling experience which
keeps users coming back frequently for new content and story lines.
Artix core offerings are three online RPG games: AdventureQuest,
DragonFable, and MechQuest, and two MMORPGs: AdventureQuest Worlds
and EpicDuel. Players can visit
www.artixentertainment.com for more
information.
Media Contacts
Daniel Vasile, Artix Entertainment, at
dan@battleon.com.
Doug Mealy, Online Marketing and Public Relations, at
dmealy@om-pr.com.
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