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November 27, 2020
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Adam Telfer's Blog


CPO @ Chatterbox Games

Founder of Mobile Free to Play LTD
Contributor to DeconstructorOfFun

I also like to talk a lot at GDC:
- Prototyping Monetization
- Portfolio Management + Killing Games
- Designing for Long Tail Retention
- You Won't Learn that much from Soft Launching

Follow me on Twitter : @adamwtelfer
Or check out my blog :


Member Blogs

Posted by Adam Telfer on Tue, 06 Mar 2018 10:06:00 EST in Business/Marketing, Design, Smartphone/Tablet
A deep dive into Chatterbox Games' experience designing for Facebook Instant Messenger games over the last year. What the best practices are, and how to drive strong engagement from players.

Posted by Adam Telfer on Thu, 27 Apr 2017 10:47:00 EDT in Business/Marketing, Design, Social/Online, Smartphone/Tablet
A deeper look at the critical systems which pushed Bandai Namco's Dragon Ball Z: Dokkan Battle to #1 Top Grossing in the US over easter long weekend.

Adam Telfer's Comments

Comment In: [Blog - 03/12/2018 - 10:43]

Hey Josh, r n r ...

Hey Josh, r n r nYour thesis is on point. That luck/randomness/RNG needs to be thought through before implementation. That too much RNG can make the player feel helpless. Too little and the game can feel too easy to solve. r n r nThere 's a number of excellent articles ...

Comment In: [Blog - 05/24/2016 - 02:02]

Great article Josh. r n ...

Great article Josh. r n r nI just wonder how empirical this really is. r n r nAs a long time game designer I want to believe this is true -- that big innovation leads to real market success. That blatant cloning of another game does not work and will ...

Comment In: [News - 10/29/2014 - 04:31]

Definitely not paid to speak. ...

Definitely not paid to speak. Glad you enjoyed it Happy to chat about failing any time. r n r nIf you 're interested in analyzing mobile games and how I continuously fail at making games : r n r n r nOr just tweet me @adamwtelfer