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September 27, 2021
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Alexander Murauski's Blog


The CEO of Alconost ( 

At Alconost, we localize games and applications into 70+ languages. All translations are carried out by professional native speaker translators. We also perform linguistic quality assurance and game testing.

We also make videos for games: game play videos, cut scenes, teasers, game trailers for App Store and Google Play, as well as providing professional game dubbing services in a number of languages.


Member Blogs

Posted by Alexander Murauski on Wed, 04 Aug 2021 10:39:00 EDT in Business/Marketing, Console/PC, Smartphone/Tablet
With the home market being saturated, Chinese gaming companies have started going global. In this article, you'll learn 5 main challenges of localizing and adapting your Chinese game to Western markets and also solutions to these challenges.

Modern game developers understand that it's not enough just to create an awesome game - you have to make it accessible to the broader public. That's where localization comes in.

When a developer's resources are limited, the desire to save money at each stage of video creation is perfectly understandable. We'll tell you what stages it doesn't pay to economize on, and suggest other ways to make creating your video less expensive.

This article takes a close look at the potential time costs lurking behind deciding to go in-house with producing a game promo video.

Let's take a look at the typical questions that arise when tackling the job of localizing a game video.

Posted by Alexander Murauski on Mon, 07 Jun 2021 12:41:00 EDT
The perennial question for game developers when it comes to producing a game trailer/ store preview — create voice-over audio or stick with text? So, when is a voice-over essential, and when might you be ok without one? We’ll try to answer with exampl