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September 20, 2019
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Chris Zukowski's Blog   Expert Blogs

 

Chris is a game marketing consultant and blogger at HowToMarketAGame.com and creates his own games at his company Return To Adventure Mountain

 

Expert Blogs

Posted by Chris Zukowski on Fri, 06 Sep 2019 12:43:00 EDT in Business/Marketing, Design, Indie
If you have wondered what you should put on your Steam store page, I have completed a research project to identify exactly what the average Steam user is looking for.


Posted by Chris Zukowski on Mon, 25 Mar 2019 09:10:00 EDT in Business/Marketing, Design, Production, Art, Console/PC, Indie
You see a lot of slides at GDC. These are the best ones from the sessions I attended.


Posted by Chris Zukowski on Wed, 31 Oct 2018 08:44:00 EDT in Business/Marketing, Design, Indie
Falling in love with Email Marketing: How Kitfox and their fans found love.


Do you know who is buying your games? What do they like and dislike about your games? Where do they spend time online? If you have no clue, you should try to get to know the people that are giving you their hard-earned money.


Confused as to what marketing strategy to use? This post will help you organize your tactics and form a strategy to ensure people who are interested in your game will be with you on launch day.


If you feel like you are just throwing darts trying random marketing schemes then understanding what a marketing funnel is can really help. In this post I will introduce this concept and illustrate where things can go wrong.



Chris Zukowski's Comments

Comment In: [Blog - 09/06/2019 - 12:43]

Thanks glad you liked it. ...

Thanks glad you liked it.

Comment In: [Blog - 06/04/2019 - 10:39]

Hey thanks for linking to ...

Hey thanks for linking to my email talk Let me know if you have any questions and glad to see I got you to open a mailchimp account.

Comment In: [Blog - 04/04/2019 - 10:44]

What a great deep dive. ...

What a great deep dive. Thanks

Comment In: [Blog - 10/31/2018 - 08:44]

Glad you liked it. Feel ...

Glad you liked it. Feel free to contact me if you have any specific questions.

Comment In: [Blog - 03/06/2018 - 10:07]

Thanks Good to have a ...

Thanks Good to have a plan going in.

Comment In: [Blog - 03/05/2018 - 10:05]

I love this concept and ...

I love this concept and it really brings a new perspective to video game spaces such as Peach 's castle in Mario 64 and the Kakariko Village in Ocarina of Time. It is probably no coincidence that the music from those areas have the most emotional impact when I hear ...