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Chris Zukowski's Member Blogs

Nearly 30 years ago Nintendo started publishing a magazine that captured the imagination of every video-game-playing child in North America. It was also a great marketing tool. Here is what it did right...


Posted by Chris Zukowski on Wed, 29 Nov 2017 10:16:00 EST in Business/Marketing, Design, Console/PC, Indie, Smartphone/Tablet
If you are confused about the differences between social media and email marketing, read this guide. I will teach you what you need to send your email list.


Posted by Chris Zukowski on Tue, 14 Nov 2017 11:27:00 EST in Business/Marketing, Design, Console/PC, Indie, Smartphone/Tablet
Hey all your hopes of being a world famous millionaire game designer went out the window when your first game didn't sell very well. Don't freak out! Here are 15 tips on what to do with your failed game.


Another promising indie game fails and I start thinking of ways not to fall victim to the same issues.


Posted by Chris Zukowski on Wed, 08 Feb 2017 09:46:00 EST in Business/Marketing, Console/PC, Indie, Smartphone/Tablet
Getting fans to vote for your game on Greenlight, view your Kickstarter, or download it is incredibly difficult. In this competitive environment it is vital that you try the largely misunderstood tool of email marketing.


Posted by Chris Zukowski on Tue, 21 Jul 2015 01:37:00 EDT in Business/Marketing, Production, Indie, Smartphone/Tablet
If you are mired in the middle of the game development swamps with no end in sight, this article could be a helpful story about how I cut down development time by eliminating all but the most vital features and relied on existing tools.


Posted by Chris Zukowski on Sat, 16 Mar 2013 12:38:00 EDT in Design, Indie, Social/Online, Smartphone/Tablet
An evening on twitter turns into a heated back and forth when two independent game developers discuss F2P. Is F2P just about slowing players down? Does F2P hate exist because we are just curmudgeons? Shouldn't a game's price be set by how much you play?


[Previous Chris Zukowski Blogs]