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June 18, 2019
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Ivan Verde's Blog


Ivan Verde - lead product manager at ZeptoLab. 

ZeptoLab is a global gaming company dedicated to the science of fun. It all started back in 2010 with just two people and one monster - the cheerful green Om Nom, whose biggest passion are candies. Since then, Cut the Rope games have been downloaded more than 750 million times, and the team consists of more than 100 enthusiastic employees in London, Moscow and Barcelona offices.


Member Blogs

Posted by Ivan Verde on Wed, 18 Apr 2018 09:55:00 EDT in Design, Production, Art, Smartphone/Tablet
A year ago we released C.A.T.S. Today it has more than 100 mln installs and a Game of the Year award. We want to share how we came up with the idea of the game and how you can remove design risks on early stages of development to create a hit.

Posted by Ivan Verde on Thu, 28 Dec 2017 11:35:00 EST in Design, Art, Smartphone/Tablet, VR
Few months ago, ZeptoLab released its firstVR projectWheres Om Nom?. Its a hidden object game where players need to find the little monster fromCut the Rope series. Today we want to share our experience of adapting the classic genre to 3D.

Posted by Ivan Verde on Sun, 06 Nov 2016 06:46:00 EST in Design, Smartphone/Tablet
The last Friday of every quarter is a special day at ZeptoLab. Everyone puts aside their current tasks, cancels all meetings and gather in teams to make the most ambitious and crazy ideas come true. We call it Creative Jam Day.

Posted by Ivan Verde on Thu, 04 Feb 2016 01:29:00 EST in Design, Production, Art, Smartphone/Tablet
Any time you start thinking about designing a sequel, the first question you ask yourself is: how is it going to differ from the previous part? It was quite a challenge to add a fresh note to the already many-sided Cut the Rope gameplay.

Posted by Ivan Verde on Thu, 04 Feb 2016 01:29:00 EST in Business/Marketing, Design, Production, Smartphone/Tablet
How storytelling helped us to improve our game designer contest.