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September 18, 2020
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Joshua Lin's Blog

Currently, I'm a senior at Case Western Reserve University. After graduation, I plan to go into part of a business development team. I am a gamer by hobby but I hope to be part of a marketing or production team in a gaming company in the near future. I do believe that if a gaming company wishes to even more successful, a different marketing strategy may need to be implemented.

Member Blogs

Posted by Joshua Lin on Sat, 19 Dec 2009 09:19:00 EST in Audio, Production
Some voice actors are already famous in other parts of the entertainment industry. Should these actors do more for the games where they provide their voices by mentioning that they are in the game outside of the gaming community?

Posted by Joshua Lin on Sat, 12 Dec 2009 07:11:00 EST in Production
Gamers are always wondering why companies like Electronic Arts flood the market by releasing so many games every year? I try to look at this from a business perspective to make sense of the strategy.

Posted by Joshua Lin on Sun, 06 Dec 2009 03:43:00 EST in Production
The video game industry is huge yet it has no "celebrities" of its own. Imagine just what could happen if common people, not just hardcore gamers, knew the names of the developers.

Joshua Lin's Comments

Comment In: [Blog - 12/19/2009 - 09:19]

I'm not saying that big ...

I'm not saying that big names will guarantee good quality I'm saying that big names will generate sales. Think about it. With a big name, you can generate sales. Take a look at the movie Hancock. Will Smith's name alone helped made people go watch the movies until word of ...

Comment In: [Blog - 12/12/2009 - 07:11]

It's true that you don't ...

It's true that you don't have to consume it. However, there will always be a number of people who will try it out. Think Vanilla Coke: Some people tried it, but they didn't like it. The word spread and now it is hard to find Vanilla Coke anywhere. Now, Coke ...

Comment In: [Blog - 12/11/2009 - 03:26]

While I'm sure that the ...

While I'm sure that the gamers would prefer to have high-quality games, I think that from a business perspective, it isn't always possible. If you take a look at the two most successful publishers, EA And Activision, the two of them whip out games constantly each year. The initial quality ...

Comment In: [News - 12/08/2009 - 05:55]

I have to admit, I ...

I have to admit, I really love the picture that you put for this article. Great choice. And thanks for thinking mine is noteworthy.

Comment In: [Blog - 11/25/2009 - 02:47]

I think that if someone ...

I think that if someone wants to be good at designing and creating games, they need to have the passion. From what I hear about developers in the industry, life is hard but it is their passion for games that drives them to create the games. Good to hear you ...

Comment In: [Blog - 12/07/2009 - 11:50]

This reminds me of Starcraft: ...

This reminds me of Starcraft: Ghost. It was to be a FPS and there was so much hype and excitement over the game. Unfortunately, the game was cancelled as well. Up until now, I could only imagine how the developers of the game felt. Gotta love those business politics.