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Kian How Yoa's Blog

 

Kian How is Asia’s leading audio specialist in the visual media space, having been featured in high profile films, video games, tv series and corporate videos of which he was professionally involved as a composer, sound designer, audio editor, audio supervisor and audio director.

With 10+ years of experience in the gaming industry working in Kuala Lumpur, Boston, Los Angeles and Shanghai, China where he's currently based, Kian has worked on games ranging from AAA+ to casual, console to mobile and was involved in various technical disciplines. Some of the games he's worked on include: BAFTA award winning "Dishonored", Eve Online: Incarna, DUST: 514, Spec Ops: The Line, Splatterhouse and Test Drive Unlimited 2  just to name a few.

Apart from his career in the games industry, Kian has worked on blockbuster films that scored $85 million in the box office(Wolf Warrior, directed by Wu Jing), $50 million budget TV series(Ice Fantasy, Story by Guo Jing Ming) and global power brand events(Huawei Connect) and a myriad of other high profile projects. 

Through his experiences, Kian knows that half the key to a visual media product's success is won through the audiences auditory senses. This is achieved through expertly crafted audio experiences that is emotionally connected to the visuals, thus rewarding the audiences with a high value entertainment experience. 

www.kianhow.com

 

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This article shows you what you can do with audio to help your games make more money


These days, most games across the range of indie, console, mobile are suffering from a very cancerous disease - Lack Of Originality aka "everything sounds the same" and/or "the music is there for the sake of being there". Read on to find out why.