Kimberly’s personal gaming began on an Atari, but with less free-time these days she enjoys the convenience of mobile platforms. She can be reached via email, [email protected], and followed on Twitter @culpk.
Companies include agreements with their games that require players to consent to arbitration, waiver of class action, specific state laws, amongst other terms because those agreements protect the company. But can children be found by those agreements?
The ways in which childrens' privacy is treated in games and apps is being more heavily scrutinized. This article discusses recent developments in that area.
Many game companies have just finished (or may still be working on) their GDPR compliance. But, California has a new privacy law that will likely require another look at privacy practices. This article benchmarks what others are doing to comply.
The trend is to offer end-users more choice and transparency into how their data is used. Practically speaking, that means more consent boxes will be delivered at the outset of a game. What that looks like will vary based on your data practices.
Influencers help games get attention and succeed in a crowed market. Influencers and the games they promote (as well as any agents between them) must work together to avoid scrutiny by the Federal Trade Commission and other watch-dogs.
[Blog - 10/31/2018 - 08:44]
Great discussion on the value ...
Great discussion on the value of e-mail marketing for promoting video games. It is worth noting that e-mail marketing is regulated and can often be a source of class action lawsuits if not done right.