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August 1, 2021
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Maryna Petrenko's Blog


I am an avid gamer, and a PR and Marketing specialist. I've been in the video game industry for over 3 years, and am currently writing about marketing and public relations tips and tricks. You can find me at: LinkedIn

I am also the creator of PRninja app, a DIY marketing and PR tool for indie game developers. PRninja is available on the iPad App Store for free download: Download PRninja

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Member Blogs

Posted by Maryna Petrenko on Tue, 11 Feb 2014 06:30:00 EST in Business/Marketing, Indie
Thoughts about how many ads can be shown without bothering users, yet still make enough money for developers, and at the same time get enough impressions for advertisers.

Posted by Maryna Petrenko on Mon, 18 Nov 2013 02:52:00 EST in Business/Marketing, Design, Production, Art, Indie
It's hard to figure out how to market your games when you are a small developer somewhere in the middle of Siberia, and can barely speak English. The comprehensive marketing guide for video games in Russian is now out - Western studios beware.

Posted by Maryna Petrenko on Mon, 16 Sep 2013 01:23:00 EDT in Business/Marketing, Serious, Indie
“Here we spend all this time reviewing something, and sometimes it saps money from us - only to make someone else wealthy, who has no respect or regard for our time or financial resources…”

Posted by Maryna Petrenko on Mon, 05 Aug 2013 05:47:00 EDT
Keeping your game's publicity in one place is not rocket science. This entry is about the value of a coverage report and how it can save you some precious time.

Posted by Maryna Petrenko on Fri, 19 Jul 2013 04:07:00 EDT
Meet the team behind PRninja today at 8pm at Startup Socials Showcase (One Ferry Plaza in SF).

Posted by Maryna Petrenko on Mon, 24 Jun 2013 01:53:00 EDT
PRninja is on its way to being released on the App Store. New screenshots and presentation for press.

Maryna Petrenko's Comments

Comment In: [Blog - 09/16/2013 - 01:23]

David, I am totally with ...

David, I am totally with you on this, however, after that conversation, I had to take another look at the media. Imagine this: a group of inspired people creates a gaming portal and starts reviewing games, they try their best, and in two-to-three years they realize, that what they do ...

Comment In: [Blog - 07/16/2013 - 06:10]

Nice. How about these ones: ...

Nice. How about these ones: r n r n6. Don 't take no for an answer. r n7. Ask to see your game 's review/preview before it runs. r n8. Exaggerate and speculate.

Comment In: [Blog - 06/10/2013 - 06:31]

Well, I agree that publicity ...

Well, I agree that publicity doesn 't come easy to indie game developers, however, I wouldn 't claim that it is a waste of time. There are a few important things that need to be taken into consideration when courting press: quality press release, quality game review pitch, and a ...