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September 24, 2021
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Rachel Presser's Member Blogs

Posted by Rachel Presser on Tue, 31 Oct 2017 10:29:00 EDT in Business/Marketing, Indie
In Part 1, I discussed how to make it to GDC as a broke-ass indie game dev since the pass alone can be cost-prohibitive. Here's how to save on travel, room, board, and more!

Posted by Rachel Presser on Fri, 22 Sep 2017 12:10:00 EDT in Business/Marketing, Indie
GDC 2018 registration is around the corner and planning needs to start early: including how you can scrap your way in as a broke-ass indie developer! Learn how you can get someone to cover your pass-- or make do without one.

Posted by Rachel Presser on Wed, 29 Mar 2017 10:08:00 EDT in Business/Marketing, Indie
We keep hearing the clarion call of "There's too many games!" Is there really? Are we facing a crisis-- or just growing pains as an industry?

Posted by Rachel Presser on Mon, 13 Mar 2017 10:15:00 EDT in Business/Marketing, Design, Indie
There are many takeaways to be had from GDC 2017. But one of them is that failure actually IS an option because it likely isn't what you think it means.

Posted by Rachel Presser on Fri, 12 Aug 2016 08:34:00 EDT in Business/Marketing
From a tax law expert's perspective, this bill's objective is primarily to increase AAA activity in New York but indie developers may actually see some benefits.

Posted by Rachel Presser on Mon, 06 Jun 2016 02:08:00 EDT in Business/Marketing, Indie
The rule of seven is one of the oldest marketing adages that is still relevant today: how can game developers use it? How can indie developers figure out who they are marketing to, then get seen by them at least seven times?

Posted by Rachel Presser on Mon, 18 Apr 2016 01:18:00 EDT in Production, Indie
The incendiary piece by Alex St. John decrying AAA developers wanting reasonable work schedules has gotten a lot of people talking about crunch and unhealthy attitudes towards work. The reactions unraveled talking of passion, fear, and missed chances.

Posted by Rachel Presser on Mon, 21 Mar 2016 02:22:00 EDT in Business/Marketing, Indie
I came to GDC for two distinct reasons and went home not just accomplishing my goals, but utterly crushing them with even more than I bargained for. Most of all, I left with the realization I am living the dream after all.

Posted by Rachel Presser on Wed, 24 Feb 2016 06:45:00 EST in Business/Marketing, Indie
The Research & Development (R&D) Credit is often cited as a massive boon to game developers, but not without some pitfalls. A licensed tax advisor turned indie developer delves into why an indie developer would or wouldn't benefit from this credit.

Posted by Rachel Presser on Tue, 26 Jan 2016 01:34:00 EST in Audio, Production, Indie
Game audio is often overlooked despite the huge role it plays in user experience and the game's atmosphere. Numerous game audio pros were asked for their input on why this phenomenon persists, this producer weighs in on how to solve the problem.

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