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Victoria Tran's Blog   Expert Blogs


Victoria Tran is the Community Director at Innersloth, creators of Among Us and The Henry Stickmin Collection. Previously, she was the Communications Director at Kitfox Games (Boyfriend Dungeon, Mondo Museum, Dwarf Fortress, and more!) When she is not speaking or exploring ways to create kinder game community spaces and how tech and compassion interact, she co-organizes Game & Colour, a group that supports and amplifies game developers of colour in Canada. Find her on Twitter @TheVTran for more shenanigans.


Expert Blogs

Posted by Victoria Tran on Tue, 16 Jun 2020 10:34:00 EDT in Business/Marketing, Indie
An indie game studio’s guide on finding the perfect fit.

Posted by Victoria Tran on Wed, 29 Apr 2020 11:45:00 EDT in Business/Marketing, Indie
How much did a streamer with 250k followers impact the sales of Six Ages, five months after release?

Posted by Victoria Tran on Tue, 03 Dec 2019 03:48:00 EST
Unpacking some marketing strategies Kitfox Games has used for over 3 profitable games — and counting!

Posted by Victoria Tran on Mon, 18 Nov 2019 10:33:00 EST in Business/Marketing, Social/Online
Reduce, reuse, recycle. Also, do the same to your content.

Posted by Victoria Tran on Thu, 19 Sep 2019 10:53:00 EDT in Business/Marketing, Indie, Social/Online
An exploration into the customer value proposition, AKA the full, persuasive explanation as to why someone would want your game and what they’d get if they bought it.

Posted by Victoria Tran on Fri, 16 Aug 2019 10:37:00 EDT in Business/Marketing
How to better set up your (game) communities for kinder user experiences.

Victoria Tran's Comments

Comment In: [Blog - 11/18/2019 - 10:33]

Haha for sure It 's ...

Haha for sure It 's difficult since humor is different for everyone I 'm sure some people hate the jokes I make on Kitfox . r n r nStudios don 't have to rely on humor - there are lots of ways to communicate a voice and find fresh ways ...

Comment In: [Blog - 07/14/2019 - 09:03]

I touched on it very ...

I touched on it very briefly, but yeah, microtransactions are a great money maker Ethics of microtransactions debateable, but that 's a whole other thing.