Wanda Meloni's Blog
Wanda Meloni is a market analyst with M2 Research. She tracks gaming and entertainment as well as the tools, technology and development pipelines. She has been quoted in multiple publications such as the Wall Street Journal, London Times, NY Times, SF Chronicle and Computer Graphics World. She holds an MBA in Strategic Marketing and International Business and speaks several languages.
There are two important surveys running right now - one is focused on development trends, platforms, and tools; the other is focused on developer job satisfaction and quality of life issues. We are looking for your support and feedback.
M2 Research looks at the iPad as a gaming plaform and speaks with several developers on what it means to develop for the iPad and how the lack of Flash will impact their development.
Females are entering the market and playing more games that run the gamut Their interests go from the hardcore like the FragDolls who compete professional, to WoW players, to casual and social games. M2 Research looks at the trends shifting the market.
Japanese gaming industry is looking at new opportunities by moving beyond mainstream, exploring international markets and expanding into online and mobile gaming.
There were definitely some highs and lows over the past year. At M2 Research, we've tried to encapsulate the major themes that emerged as well as outline some key trends we see going into 2010: global layoff/hiring trends, middleware, and ROI.
We are moving away from the paradigm paralysis that has gripped the games industry. There is growing diversity of platforms, players and models emerging that will exponentially shift the market.
Wanda Meloni's Comments
[News - 12/01/2009 - 07:00]
I completely agree with Andrew ...
I completely agree with Andrew and Kevin. Yes, it does read Retail Sales , but there is no reference to the greater implications. It can become deceptive, albeit, unintentional. As an analyst I find it hard to believe that such broad-sweeping comments are made without full acknowledgment of all the ...
[Blog - 04/09/2009 - 11:08]
Thanks for the comments. It ...
Thanks for the comments. It was news at the show, which was the point of the coverage. I understand the over-hype of the whole thing. My biggest point was Autodesk's rather subtle partnership through investment. They are looking for an in with the indie development crowd. We'll have to wait ...