William Chambers's Blog
William Chambers is research director at Betable. He writes about real-money gaming and lessons learned about convergence between social gaming and real-money gaming. He is a journalist by trade and has written about global gambling regulation for Gambling Compliance and other industry publications for the last four years.
Follow on Twitter: @wcham
He publishes articles on the Betable Blog.
Game developers interested in working with Betable should visit: http://developers.betable.com
At a recent conference in Europe, CEOs of leading gambling companies said the online real-money gambling industry lags behind e-commerce and internet businesses and needs innovation.
Americans spent a whopping $2.6bn on unregulated gambling sites in 2012 according to analysts. But the same report estimates that a regulated US market could generate nearly three times that much.
For game developers, Zynga's decision to axe its U.S. real-money plans highlights that finding the right partner to offer real-money games with is a more viable strategy than trying to get gambling licences yourself.
Social casino user acquisition costs are being pushed upwards by increasing competition from traditional gambling companies, who are now the market leaders.
Casino maven Sheldon Adelson opposes the regulation of real-money online gaming, but it is needed to combat the very same problems he highlights.
Mobile is now the fastest growing sector in the U.K. real-money gaming market and it is only just beginning to be exploited by the traditional market players.
William Chambers's Comments
[Blog - 06/14/2013 - 03:05]
For sure, skill gaming is ...
For sure, skill gaming is an interesting addition to the real money market. In the spirit of this post myth-busting the numbers around real-money gaming , can you put any numbers to the potential size of the skill gaming market From what I can see, there is a serious lack ...
[Blog - 06/10/2013 - 04:47]
It is an interesting concept. ...
It is an interesting concept. So, innovations like that is what our developers are working on developing in the real money gaming space, using the Betable platform. I think we will see a lot of innovative products in the coming months.