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Yongcheng Liu's Blog
Yongcheng is the director of NetEase Games Thunder Fire User Experience Center, with 15 years of experience in game industry.
He graduated from Peking University with a master's degree in computer science. He leads a team of more than 100 employees, including 17 GDC speakers, and is responsible for the UX research/design and big data support of many well-known titles: Ghost Mobile, Justice, Naraka: Bladepoint, UNO, PHASE10, Conqueror's Blade, etc.
At NetEase, he is also an expert in the field of data analysis and user research. In addition, he has rich experience in game planning and has multiple years of experience as a game design director, being responsible for the development and publishing of multiple titles.
In the Core Concept of GDC 2020 and 2022, he gave lectures on MMORPG's economic system and user research methods.
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