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Global Mind Games creates and publishes social games that provoke debate and inspire real world change.
People love games. People love social networks. The marriage of games and social networks like Facebook has created a phenomenon that is sweeping the planet. At least 250 million people are playing social games on Facebook. We believe a healthy fraction of those players are ready to graduate from building virtual farms, tending pets and playing poker to taking on more brainy and consequential challenges. Global Mind Games is carving out a niche in social games that matter – games that grapple with political, societal and economic quests of deep interest to an international audience. Fun and friends will drive player volume for our games just as with the escapist entertainment games. And like those games, we’ll also focus on status – the trait that persuades players to buy more game currency or virtual goods with real money. What’s more, we know from talking to major consumer-products companies that there’s rising interest in the “sticky” relationship with customers that comes with a marketing message integrated with game play. Advertising in games will rise to $2 billion by 2012. The age of social games has dawned and we believe millions of people are ready to play in the real world.