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November 26, 2020
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Updates » Business/Marketing
Switch game discovery - look on the bright side?  
by Gamasutra staff [10.16.20]
With Switch game discoverability, perhaps everyone's pessimist side has been over-exposed. So here's why you should dig releasing on Switch! (And more discovery news.)
Console/PC, Smartphone/Tablet, Indie, Art, Design, Production, Business/Marketing

Blog: The in-app purchase merchandising playbook - Part 1  
by Gamasutra Community [10.16.20]
In mobile games, IAP Merchandising is an area where best-practices are well established. Here's your checklist for creating IAP Special Offers that sell!
Smartphone/Tablet, Design, Business/Marketing

Blog: Networking into the games industry as a new grad  
by Gamasutra Community [10.15.20]
Struggling as a new grad? I definitely was! Nonetheless, I managed to have some success despite 2020 being 2020 and I want to share my internship experience at UX is Fine.
Business/Marketing

Sega takes flak for releasing Golden Axe prototype made 'under crunch conditions'  
by Chris Kerr [10.15.20]
Sega has been called out for releasing a canceled Golden Axe prototype that was created under crunch conditions.
Console/PC, Production, Business/Marketing

How to get on the good side of media & streamers  
by Gamasutra Staff [10.14.20]
Analyzing a Twitter thread asking ‘content creators’ & media folks about the game promo-related practices that devs and publishers should stop doing. Plus lots more game discovery goodness!
Console/PC, Smartphone/Tablet, Indie, Design, Production, Business/Marketing

10mg: invading Steam with microgames to make a point 1
by Gamasutra Staff [10.14.20]
As games flood onto Steam, some devs are trying to make their games even more complex. Not so the 10mg (Ten Minute Games) project, a series of 10 microgames which each take 10 minutes to complete.
Console/PC, Indie, Design, Business/Marketing

Register now for the first-ever GDC Masterclass program  
by Staff [10.14.20]
Explore new opportunities to sharpen your skills with GDC's new Masterclass program.
Console/PC, Programming, Design, Production, Business/Marketing, GDC

Blizzard workers in France called to strike over closure of Versailles office 3
by Chris Kerr [10.14.20]
Blizzard France employees are preparing to strike over the company's decision to close its office in Versailles.
Production, Business/Marketing

Virtuos acquires CounterPunch Studios and opens Montreal branch  
by Chris Kerr [10.14.20]
Development and 3D art production company Virtuos has acquired CounterPunch Studios and opened a new concept studio in Montreal. 
Art, Production, Business/Marketing

Tencent-owned Sharkmob opens triple-A studio in London  
by Chris Kerr [10.14.20]
Tencent-owned developer Sharkmob has cut the ribbon on a new triple-A development studio in London.
Console/PC, Production, Business/Marketing

MyGames buys minority stake in hyper-casual studio Mamboo Games  
by Chris Kerr [10.14.20]
My.Games has purchased a minority stake in hyper-casual mobile developer-publisher Mamboo Games for an undisclosed fee.
Smartphone/Tablet, Business/Marketing

Here's how backwards compatible titles will look on the Xbox Series S and X  
by Chris Kerr [10.13.20]
In a new blog post, Microsoft has finally shown has its backwards compatibility upgrades will look on screen.
Console/PC, Production, Business/Marketing

Roblox quietly submits draft registration for proposed public offering  
by Chris Kerr [10.13.20]
Roblox has submitted a draft registration statement for a proposed public offering, effectively confirming it intends to go public.
Console/PC, Business/Marketing

The weirdest Steam refund messages (& lessons for game devs!)  
by Simon Carless [10.13.20]
Many Steam refund comments are legitimate, and definitely worth reading to give you an idea of sentiments around the game or technical issues. But others.. oi. Here's a survey of them!
Console/PC, Design, Business/Marketing

Unity launches Game Growth Program to help indie mobile devs flourish  
by Chris Kerr [10.13.20]
Engine maker Unity is looking to support indie developers on mobile with the launch of a new Game Growth Program.
Smartphone/Tablet, Production, Business/Marketing, Video

UK regulator bans misleading Homescapes, Gardenscapes pin puzzle ads 1
by Alissa McAloon [10.12.20]
The UK ad authority has put the kibosh on a certain format of ads used by Playrix, arguing that the ads for each wildly misrepresent the gameplay of each title.
Console/PC, Smartphone/Tablet, Business/Marketing

Blog: Steam Game Festival kicks into high gear  
by Simon Carless [10.12.20]
OK, so with the Steam Game Festival - Autumn Edition now running (until October 13th), I thought it was worth peeking into changes for this edition and how it’s being received on ‘the Internet’ so far. Plus more news!
Console/PC, Indie, Design, Production, Business/Marketing

Epic vs. Apple judge warns of 'serious ramifications' for console makers 2
by Chris Kerr [10.12.20]
The legal battle between Apple and Epic Games over the former's decision to remove Fortnite from the App Store could have "serious ramifications for Sony, Nintendo and Microsoft."
Console/PC, Smartphone/Tablet, Business/Marketing

UK National Videogame Museum awarded grant to ensure its short-term survival  
by Chris Kerr [10.12.20]
The National Videogame Museum has been awarded a grant from the Arts Council of England's Culture Recovery Fund that will ensure its survival until spring.
Business/Marketing

Nag Studios nets $1 million to create esports games  
by Chris Kerr [10.12.20]
Swedish startup Nag Studios has secured $1 million in pre-seed funding to develop esports games "made for players, streamers, and viewing audiences alike."
Production, Business/Marketing