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Turner Broadcasting Invests In TeePee For Game Discovery

Turner Broadcasting Invests In TeePee For Game Discovery

April 11, 2011 | By Eric Caoili

London-based start-up TeePee, which operates a games discovery platform for social, Flash, and mobile titles, has received an undisclosed amount of funding from Time Warner's Turner Broadcasting System division in Europe.

TeePee's Geronimo platform offers a single hub where users can locate and store online games across social networks, mobile game stores (e.g. Apple's App Store, Google Marketplace), and hundreds of thousands of Flash game sites. It's currently in beta testing and has over 25,000 users, according to a report from VentureBeat.

The firm hopes to offer a platform comparable to Pandora's music discovery service, helping users find new titles by picking from the tens of thousands of online and mobile games available on different sites and stores. Geronimo also features a recommendation engine that is designed to learn users'†tastes†to customize its suggestions.

TeePee opened in June 2010 and announced its securing of $500,000 in seed funding last November. It has seven employees, including CEO Tony Pearce, former head of Player X; chairman Nick Alexander, previously CEO of Sega Europe; CCO Simon Jones, co-founder of Game Jacket; and COO Charles Macleod, once CEO of Metaflow.

"This series of deals signals Turner Broadcasting's readiness to act on relevant investment and partnership opportunities in the digital and gaming space," said Turner Broadcasting System Europe president Jeff Kupsky.

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