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Microsoft To Manufacture Xbox 360 In Brazil, Reduce Local Price

Microsoft To Manufacture Xbox 360 In Brazil, Reduce Local Price

September 28, 2011 | By Kyle Orland




Microsoft has announced it will begin producing up to 17,000 Xbox 360 systems every week in Manaus, Brazil this October, allowing it to offer the system at a severely reduced price in the country.

The new manufacturing plant extends Microsoft's current agreement with Flextronics Inc. to produce the system in China, and will allow the company to sell Brazilian Xbox 360s for roughly 40 percent cheaper than previously.

Starting October 5, a low-end 4GB Xbox 360 will cost R$799 ($435) in Brazil, while a high-end 250GB model with a Kinect depth-sensing camera will cost R$1399 ($761), according to a report from Brazilian tech site Techtudo.

Existing stocks of older, imported systems will be cleared off Brazilian shelves at a slightly reduced price in a bundle with Forza Motorsport 3 and Alan Wake, according to the report.

Microsoft is also reducing the Brazilian price of Xbox Live Gold memberships and Microsoft points cards, and localized versions of titles like Gunslinger, Kinect Sports Season 2, Halo: Combat Evolved Anniversary Edition and Forza Motorsport 4 will be hitting the country this holiday season, the company said.

This Summer, Sony officially opened its PlayStation Store to Brazilian customers, making it the second Latin American country to have access to the digital marketplace.


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