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China's online games market valued at $6.6B in 2011, says report

China's online games market valued at $6.6B in 2011, says report

March 29, 2012 | By Tom Curtis

March 29, 2012 | By Tom Curtis
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More: Social/Online, China, Business/Marketing



Newsbrief: The online games market in China is still seeing impressive growth, as the market saw revenues increase 32 percent to $6.6 billion in 2011, reports analytics firm Pearl Research.

Although the firm's broad definition of online games includes MMOs, casual games, social games and web games, the report noted that the vast majority of the market's revenue came from the leading five game companies.

The firm said that $5.3 billion of the total $6.6 billion came from major developers and publishers such as Tencent, Netease, Shanda Games, Changyou, and Perfect World.

Looking into the years ahead, Pearl Research projected that China's online games market could see revenues of $9.2 billion by 2014.


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