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Good Old Games goes big on indies, offering advances on sales

August 19, 2013 | By Kris Ligman

Good Old Games, long a stalwart distribution platform for older PC cames and DRM-free editions of several recent games, has started to roll out its new indies-focused campaign with a direct appeal to developers -- including an offer of advances on royalties for accepted games.

"We want to start our relationship by giving you something no one else will give you. If we decide to work together, we can offer you the option to get an advance on your game's future sales," explains GOG on the new subsite. "This way you get some extra budget to put the final polish on your game and feel more confident about us as your business partner."

Developers can opt for either a standard 70/30 split on sales with no advance on royalties, or take a slightly less favorable 60/40 split in exchange for an advance. The ratio will revert to 70/30 after the advance has been recouped.

In a further effort to address common concerns shared by indies, GOG also promises transparency and a high degree of discoverability on its storefront. The subsite promises feedback on all submissions and a "dedicated cross-media marketing campaign" with front page exposure for all accepted games.

GOG's indie subsite is currently taking submissions, and the submission form couldn't be more straight-forward. You can also check out the video above, featuring endorsements from To the Moon's Kan Gao and Defender's Quest's Lars Doucet, among others.

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