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 GTA V  hits $800M in day-one sales

GTA V hits $800M in day-one sales

September 18, 2013 | By Kris Ligman




Grand Theft Auto V, the latest in Rockstar's hit franchise of open-world crime games, hit shelves worldwide yesterday and ended out its first 24 hours on the market to the tune of $800 million in day-one sales.

While the $800 million figure excludes Japan and Brazil, where the game has yet to be released, the number is well in line -- and probably substantially exceeds -- analyst projections of $1 billion within the first month at market. It also marks the most successful launch day in both the GTA franchise and publisher Take-Two's history.

"All of us at Take-Two are thrilled with the initial response," Take-Two's CEO Strauss Zelnick said in a statement. "We are incredibly proud of Rockstar Games' creative achievement and could not be more pleased."


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