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Mobile game installs could get a boost, thanks to video sharing

Mobile game installs could get a boost, thanks to video sharing

December 11, 2013 | By Mike Rose

December 11, 2013 | By Mike Rose
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More: Smartphone/Tablet, Business/Marketing



Newsbrief: Everyplay, a social sharing platform for mobile games, is looking to prove that allowing players to share gameplay videos of your game helps gain sales and install traction -- and statistics from the company today go some way to showing this may well be the case.

Mobile indie games that utilize Applifier's Everyplay sharing functionality are seeing 7.5 percent of their daily installs originate from replays that have been shared via Everyplay, says the company.

230 mobile games are now live on the service, including games from studios like Secret Exit, Nimblebit, Fingersoft, Rovio, Dreamworks, Chillingo, Ubisoft and Grand Cru.

To date, more than 1.5 million replays have been published through Everyplay. The service is free to integrate into your iOS games -- more information can be found on the official website.


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