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Valve pulls game from Steam for marketing fabrications

Valve pulls game from Steam for marketing fabrications

May 6, 2014 | By Mike Rose

May 6, 2014 | By Mike Rose
More: Console/PC, Business/Marketing

Valve has been forced to remove another game from Steam, following claims that the developer had lied about the features of the game and altered Steam forum posts to paint the game in a better light.

Earth: Year 2066 launched on Steam as an early access game last month, and was described as "a first person sci-fi apocalyptic open-world game where your main aim is to survive." The game reached Steam via Greenlight voting.

But players allegedly found that the game had stolen artwork, and that the developers were altering negative comments left on the game's Steam forum to sound more positive. A group of Redditors have been cataloguing the debacle for a couple of weeks now.

Now Valve's Chris Douglass has posted on the Steam forums with the news that Earth: Year 2066 has been removed from the Steam store, and that anyone who purchased the game will receive a refund if they so choose.

"On Steam, developers make their own decisions about promotion, features, pricing and publication," he says. "However, Steam does require honesty from developers in the marketing of their games."

It's a very similar story to what happened with The War Z at the end of 2012, when Valve removed that game for misrepresenting its features.

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