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"People are trying to shoehorn VR into a one sized fits most type of experience without looking at it as a variety of experiences, for a variety of people, for a variety of income levels."
- Gears of War designer Cliff Bleszinski, writing on the potential VR has to find audiences
In a new blog post on his personal site, veteran designer Cliff Bleszinski (Gears of War) takes a break from booting up his new studio to write about his experiences trying out VR at GDC earlier this month -- and to explain an important distinction he sees about how it will find not one audience, but many.
"Right now, the GEAR VR is the small VR experience that’s to market. Sony’s Morpheus looks like it’ll be the Medium. And, if Valve can pull off what they’re gunning for, their VIVE will be the Large," Bleszinski writes.
He analogizes this to how you can watch a film on an airplane, a nice TV -- or in IMAX. Different contexts for different experiences, and often the same content. Each finds their own road to an audience.
The full post is well worth a read.