"Is the game interesting, special, and well-crafted? Any financially successful game first needs to have some combination of these qualities..."
A new blog post on the Indie Fund site outlines advice on how to pitch for the group's expanded funding -- but it's also, more generally, a useful look at the kinds of questions you might ask yourself about your project.
It's a useful list of four questions to consider:
The way they're phrased is specific to Indie Fund; the questions themselves, though, have broad implications and offer key concepts to consider when thinking about your game and how you'd pitch it to people.