Gamasutra is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
September 20, 2019
arrowPress Releases

If you enjoy reading this site, you might also want to check out these UBM Tech sites:

GameStop will no longer sell consoles bundled with digital games

GameStop will no longer sell consoles bundled with digital games

September 17, 2015 | By Chris Kerr

September 17, 2015 | By Chris Kerr
More: Console/PC, Business/Marketing

Major game retailer GameStop will be moving away from digital console bundles with a view to offering physical bundles instead. The change in tack is an attempt to navigate a retail environment in which digital sales continue to eat away at the chain's disc-based bread and butter.

The decision was aired during a recent company conference call in which GameStop CEO, Paul Raines, explained that consumers “prefer those physical bundles, because they know that the disc has value in the trade-in program at GameStop.”

It's a transition that's well underway according to GameStop COO, Tony Bartel, who revealed that the company recently renegotiated a deal with Microsoft, Sony, and EA to offer a free physical copy of Madden when bought with either a PS4 or Xbox One.

Bartel then told the three publishers that if they continue to offer digital packages, GameStop customers could start to see “more physical bundles from third parties.”

Related Jobs

Insomniac Games
Insomniac Games — Burbank, California, United States

Lead Environment Artist
HB Studios
HB Studios — Lunenburg/Halifax, Nova Scotia, Canada

Experienced Software Engineer
University of Exeter
University of Exeter — Exeter, England, United Kingdom

Serious Games Developer
innogames — Hamburg, Germany

PHP Developer - Tribal Wars

Loading Comments

loader image