Gamasutra is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
May 24, 2019
arrowPress Releases

If you enjoy reading this site, you might also want to check out these UBM Tech sites:

Heads up, devs: now does coupon codes

Heads up, devs: now does coupon codes

October 24, 2016 | By Alex Wawro

Game distribution platform has augmented its service with a small, but potentially handy feature for devs: coupon codes

Devs who sell or distribute games on Itch will now be able to create limited sales tied to coupon codes, which they can create in whatever quantities they need. 

As the ever-popular Steam Sales have proven, discounts are a potent tool for game developers looking to juice sales, so having the power to create coupons for use in promotional efforts is a boon for devs on Itch. 

While the platform is best known as a hub for free or pay-what-you-want indie games, in recent years it's done brisk business and expanded to offer devs an "early access" game toolkit and an open revenue-sharing model (though devs remain free to contribute zero percent of their Itch revenues to the platform.)

However, that expansion seems tinged with a note of caution; earlier this year Itch cofounder Amos Wenger outlined the platform's hopes for the future, nothing that "with all we've improved so far with improving the tools, we have a way for us to be sustainable and healthy and keep our values where they are. So when you ask what's next, it's slowing down.”

Related Jobs

PixelPool — Portland, Oregon, United States

Backend Developer â¯(Unreal Engine 4, Blueprint, C++)
Sucker Punch Productions
Sucker Punch Productions — Bellevue, Washington, United States

Lighting Artist
Petroglyph Games
Petroglyph Games — Las Vegas, Nevada, United States

Senior Game Engineer (C++)
Deep Silver Volition
Deep Silver Volition — Champaign, Illinois, United States

Senior Animator

Loading Comments

loader image