Gamasutra is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.


Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
October 25, 2020
arrowPress Releases







If you enjoy reading this site, you might also want to check out these UBM Tech sites:


 Club Penguin  is closing down to make way for a new mobile game

Club Penguin is closing down to make way for a new mobile game

January 31, 2017 | By Alissa McAloon

January 31, 2017 | By Alissa McAloon
Comments
    Post A Comment
More: Console/PC, Smartphone/Tablet



After nearly 12 years online, the Club Penguin team has announced that it is ending support for the social MMO Club Penguin to make way for a new mobile spinoff called Club Penguin Island.

While the closure of the traditional Club Penguin may mark the end of an era for a generation of kids who grew up in the social space, the shift towards a mobile game like Island reflects what many developers already know about the attractiveness of the mobile market for games created with kids in mind. 

Originally launched in 2005 by New Horizon Interactive, Club Penguin was purchased by Disney in 2007 as part of a $700 million deal. At the time, the game boasted over 30 million registered user accounts.

In the years since, Club Penguin has seen both missed profit goals and a round of layoffs, but the game still attracts users by the millions. According to data gathered by TechCrunchClub Penguin saw 5.6 million visitors in December of 2016, down from 7.4 million in July 2016.

As of today, Club Penguin will no longer be offering paid memberships and existing paid members will only be able to play to the end of their membership end date, provided they log in to the service sometime between January 31 and March 29. Those without a paid membership will only have access until March 29.



Related Jobs

Insomniac Games
Insomniac Games — Burbank, California, United States
[10.24.20]

Character TD
Insomniac Games
Insomniac Games — Burbank, California, United States
[10.23.20]

Technical Artist
Deep Silver Volition
Deep Silver Volition — Champaign, Illinois, United States
[10.23.20]

Junior Gameplay Programmer
Remedy Entertainment
Remedy Entertainment — Espoo, Finland
[10.23.20]

UX Designer









Loading Comments

loader image