Gamasutra is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
February 21, 2020
arrowPress Releases

If you enjoy reading this site, you might also want to check out these UBM Tech sites:

Avatar Reality Appoints  Tetris  Popularizer Henk Rogers As CEO

Avatar Reality Appoints Tetris Popularizer Henk Rogers As CEO

April 19, 2011 | By Eric Caoili

Avatar Reality, developer of virtual world platform Blue Mars 3D, announced the appointment of its co-founder and game industry luminary Henk Rogers as its new chief executive.

Established in Hawaii in 2006 by Rogers and president Kazuyuki Hashimoto, Avatar Reality launched its CryEngine 2-powered, client-based Blue Mars platform with an open beta two years ago, though it's yet to attract a substantial userbase. It also released a free, avatar-based iOS app in February.

The privately held company says that as Rogers expands his role and becomes more active at the firm he helped create, he will oversee the vision and direction for the virtual world platform, the iOS application, and Avatar Reality's "new, breakthrough technology in the pipeline."

Rogers is best known for the instrumental role he played in popularizing Alexey Pajitnov's landmark puzzle game Tetris. He is also CEO of Blue Planet Software, which co-owns The Tetris Company (a firm he co-founded with Pajitnov) and guided the Tetris franchise into selling some 125 million copies.

"I believe that the full potential of the Blue Mars platform and technology has yet to be realized," said Rogers. "With this, I am excited about the innovation to come, and am fully committed to the success of the company and Blue Mars."

Related Jobs

Purdue University
Purdue University — West Lafayette, Indiana, United States

Assistant Professor in Game Development and Design
Schell Games
Schell Games — Pittsburgh, Pennsylvania, United States

Community Marketing Specialist
Vicarious Visions / Activision
Vicarious Visions / Activision — Albany, New York, United States

Senior Software Engineer
Sucker Punch Productions
Sucker Punch Productions — Bellevue, Washington, United States

Gameplay Programmer

Loading Comments

loader image