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September 22, 2019
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Video: Learning from the doomed launch of Brigador

June 20, 2019 | By Staff

June 20, 2019 | By Staff
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More: Indie, Business/Marketing, Video, Vault



In this 2017 GDC session, Stellar Jockeys' Hugh Monahan dissects the development and release of Brigador from both marketing and design perspectives, to help you learn what went wrong.

This is an important talk to see because Brigador released in the summer of 2016 and was effectively a failure, despite the game being regularly shown at conventions, positively covered by the press, and well-reviewed on Steam and Metacritic

With the power of hindsight, Monahan will help you see why good intentions can make for bad decisions, and how audience expectations are everything. It was a great talk, and now you can watch it for free on the official GDC YouTube channel!

About the GDC Vault

In addition to this presentation, the GDC Vault and its accompanying YouTube channel offers numerous other free videos, audio recordings, and slides from many of the recent Game Developers Conference events, and the service offers even more members-only content for GDC Vault subscribers.

Those who purchased All Access passes to recent events like GDC or VRDC already have full access to GDC Vault, and interested parties can apply for the individual subscription via a GDC Vault subscription page. Group subscriptions are also available: game-related schools and development studios who sign up for GDC Vault Studio Subscriptions can receive access for their entire office or company by contacting staff via the GDC Vault group subscription page. Finally, current subscribers with access issues can contac



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