Gamasutra is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.


Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
June 12, 2021
arrowPress Releases







If you enjoy reading this site, you might also want to check out these UBM Tech sites:


 Best Fiends  publisher Playtika launches $1.6B IPO

Best Fiends publisher Playtika launches $1.6B IPO

January 8, 2021 | By Bryant Francis




Playtika, the Israel-based mobile game developer behind games like Best Fiends, has formally launched its Initial Public Offering.

As part of its IPO, the company is offering 69.5 million shares between $22 and $24 per share. 21.7 million of those shares are being offered by the company, while the other 47.8 million come from a pre-existing stockholder.

Playtika's userbase has grown steadily over the last two years. In its pitch to investors it's shared daily average user data from as far back as Q1 2018, showing growth from 6.6 million DAU in first quarter 2018, to a peak of 11.8 million DAU in the second quarter of 2020. (There was a dip down to 10.9 DAU in the company's third quarter.)

The company has spent the last couple of years getting busy in the acquisitions business, transitioning from the world of social casinos to everyday casual mobile games. In 2019, it picked up Finnish studio Seriously (behind Best Fiends), and Australian card game studio Supertreat.



Related Jobs

Eyestorm Creative
Eyestorm Creative — Los Angeles, California, United States
[06.11.21]

Post Producer
Disbelief
Disbelief — Cambridge, Massachusetts, United States
[06.11.21]

Programmer
Disbelief
Disbelief — Cambridge, Massachusetts, United States
[06.11.21]

Senior Programmer
Skybound
Skybound — Los Angeles, California, United States
[06.11.21]

Producer (Games)









Loading Comments

loader image