Gamasutra is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
June 21, 2021
arrowPress Releases

If you enjoy reading this site, you might also want to check out these UBM Tech sites:

Dolphin Entertainment acquires esports and game PR agency B/HI

Dolphin Entertainment acquires esports and game PR agency B/HI

January 12, 2021 | By Chris Kerr

January 12, 2021 | By Chris Kerr
    Post A Comment
More: Business/Marketing

Esports and video game PR company B/HI has been acquired by Dolphin Entertainment for an undisclosed fee. 

The PR agency, formerly known as Bender/Helper Impact, has worked with a number of high-profile game and esports companies including Rovio, Nexon, Konami, Survios, Schell Games, Super League Gaming, and Team Liquid. 

Following the deal, B/HI will operate as a division of Dolphin's entertainment PR subsidiary 42 West, and will be continue to be overseen by co-presidents Dean Bender and Shawna Lynch

According to Dolphin chief exec, Bill O'Dowd, the acquisition will allow the marketing and content production outfit to finally gain a foothold in the lucrative video game market. 

"The acquisition of B/HI provides a tremendous gateway into the last remaining large vertical of entertainment for our Super Group - video gaming and esports," they commented in a press release. "We believe the opportunities to cross-sell services with B/HI will be numerous, as will be the possibilities to create original content and live events."

Related Jobs

Deep Silver Volition
Deep Silver Volition — Champaign, Illinois, United States

Senior Animator
Insomniac Games
Insomniac Games — Burbank, California, United States

Design Manager
Genvid Technologies
Genvid Technologies — CA/WA/NY, California, United States

Senior Producer
Sucker Punch Productions
Sucker Punch Productions — Bellevue, Washington, United States

Senior Concept Artist

Loading Comments

loader image