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[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]

Stockholm, Sweden - 15 November, 2012 /GameBlast/ - Donya™ Labs, creators of Simplygon, and the leading provider of automatic 3D-optimization solutions for the video-game industry, today announced a new licensing agreement with US game publisher Meteor Entertainment and development studio Adhesive Games. Simplygon's powerful 3D-optimization features have been integrated into the art pipeline to automatically optimize the 3D assets in the upcoming HAWKEN PC game.

HAWKEN is a free-to-play multiplayer mech combat game, launching on 12.12.12.  It is created by Adhesive Games using the Unreal Engine and published by Meteor Entertainment. The game will create an intense and enjoyable battle experience that captures the feeling of piloting a heavy war machine while keeping the action fast-paced and strategic. HAWKEN brings the feel and look of a "AAA" title to the free-to-play sector.  HAWKEN is being called one of the most anticipated games of 2012, receiving tons of media buzz, and is a winner of over 20 awards since April 2012.  For more information, visit out

When setting out to create a visually stunning entertainment experience such as the HAWKEN PC game, Adhesive Games realized the importance of not bogging down artists with tedious tasks such as cleaning up and re-creating art assets, but to instead focus their time and creativity on making sure the game looks great.

"With HAWKEN, we emphasized creating a distinct visual style for our levels, and now we are working to get them to run as quickly as possible," stated Jon Kreuzer, Technical Director and Co-Founder of Adhesives Games. "Using Simplygon to create LODs and massive LODs at the click of a button has greatly streamlined our level optimization process."

Simplygon's sure-fire way of automatically providing developers with this data necessary with little or no manual work is an important key to creating an efficient 3D-content pipeline in game development. For more information on Simplygon please go to

About Adhesive Games

Adhesive Games is an independent game studio located in Los Angeles, CA founded by Creative Director Khang Le, formerly of Project Offset. HAWKEN, the studio's premiere title, is a free-to-play mech shooter scheduled for open beta 12.12.12 (December 12, 2012). For more information about Adhesive visit

About Meteor Entertainment

Based in Seattle, WA, Meteor Entertainment is a newly formed videogame publisher focused on successfully publishing F2P games globally, with an emphasis on compelling content and setting the standard for customer service and community engagement. Meteor's 12.12.12 open beta of HAWKEN, created by Adhesive Games, will be its first tent pole title. To learn more about Meteor Entertainment visit www.meteor-ent.

About Donya Labs & Simplygon (

Donya™ Labs, creators of Simplygon™, is the leading provider of automatic 3D-optimization tools for the games industry. Privately held, founded in 2006 and headquartered in Sweden, Donya is the premier developer and provider of automatic 3D-optimization solutions and dedicated to helping professional game developers streamline their 3D-content pipeline. The revolutionary Simplygon middleware has been licensed by some of the world's most well renowned game publishers and developers including 2K Games, Capcom and Activision; and Avalanche Studios, Blizzard Entertainment, CCP Games, Epic Games, Gameloft, NCsoft, Nexon, Quantic Dream, Sony Online Entertainment, Tencent and XLGames.

The statements contained in this release that are not historical facts are forward-looking statements. The Company cautions readers of this press release that a number of important factors could cause Donya Lab's actual future results to differ materially from those expressed in any such forward-looking statements. Donya Labs and Simplygon's name and logo are registered trademarks of Donya Labs. All other company or government agency names mentioned herein may be trademarks of their respective owners.