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Press Releases
  Bigben Interactive acquires the TEST DRIVE brand
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12/14/2016
 


[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]

Lesquin (France), December 14th, 2016 – Bigben Interactive has announced the acquisition of the rights to use and develop the TEST DRIVE brand from the Atari group and announces its project to develop new titles from the franchise Test Drive Unlimited. Atari retains all rights to sell all previously-released Test Drive games.

"We are more than confident with respect to the quality of this franchise, which is loved by so many players," stated Alain Falc, CEO of Bigben Interactive. "Our teams are very enthusiastic at the idea of being able to work on this license, which has already proven its worth - the game Test Drive Unlimited 2 sold 1.8 million units," he concluded.

The acquisition broadens Bigben's catalogue, taking its place alongside such titles as WRC, TT Isle of Man, Sherlock Holmes: The Devil’s Daughter, Outcast and 2Dark. It is a clear demonstration of Bigben's desire to offer quality video games on all current platforms.

 

About Bigben Interactive

Bigben is a European player specialized in video game publishing, design and distribution of smartphone and gaming accessories, as well as audio products. The Group, which is recognized for its capacities in terms of innovation and creation, aspires to become one of European leaders in each of its business segments. www.bigben.eu

About Atari

Atari ( www.atari.com ) is an interactive entertainment production company. As an iconic brand that transcends generations and audiences, the company is globally recognized for its multi-platform, interactive entertainment and licensed products. Atari owns and/or manages a portfolio of more than 200 games and franchises, including world-renowned brands like Asteroids®, Centipede®, Missile Command®, Pong®, Test Drive®, and RollerCoaster Tycoon®.

Atari has offices in New York and Paris.

© 2016 Atari Interactive, Inc. All rights reserved. Atari word mark and logo are trademarks owned by Atari Interactive, Inc. All other trademarks are properties of their respective owners.