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October 24, 2021
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Press Releases
  New game dev fanzine "Analog" launches in the UK
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[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource Games Press.]

A new lo-fi brand that harks back to the early 90s punk fanzines has just been launched for the games industry.

Analog magazine aim is to provide a soap box for game developers to speak openly about the challenges they face and to offer insight and stimulation in an alternative format.

The fanzine is edited by Alex Boucher, who has years of experience in the industry across media brands Develop, MCV and, as well as working for UK games industry trade body TIGA.

You can read the first issue, which was launched at Develop:Brighton 2017, online right now on Issu:

“I wanted something tangible but very different to what we read at our screens each day, a mag you would pick up and discover or hear about, rather than being spammed in your inbox and would never even read,” said Boucher.

“With help from Steven Huckle at GamesHub Essex, we launched the first issue with a 100-print run on a shoestring budget and no ads. I’m really glad how it turned out - we had some great contributors, with articles covering multiplayer harassment and trash talking, to learning how to breathe and surviving as an indie.

“My main point of reference for the fanzine was MaximumRockNRoll - its format and content has always appealed to me, and I wanted something disruptive, quite raw at times and very personal.

“So far the feedback has been great and I’m hoping to get issue 2 out in time for EGX. I’ve already had a great article submitted on anxiety, with other topics such as education and VR being covered too.”

Issue two of Analog is due out in September 2017.

You’ll be able to read it online on via Issuu, or grab a copy from Alex at EGX , the UK's leading games convention held at Birmingham's NEC from Thursday, September 21st to Sunday, September 24th.

Make sure to follow the Analog magazine Twitter account for all the details and announcements here:

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