BLIZZARD ENTERTAINMENT TO SHOWCASE A TREASURE TROVE OF
NEW GAME CONTENT AT GAMESCOM 2017
PARIS, France—August 21, 2017—Prepare for an onslaught of undead horrors, zerg monstrosities, marauding demons, and wasteland warriors! Blizzard Entertainment today unveiled a hoard of brand-new game content that will be playable at the Blizzard booth at gamescom 2017 in Cologne, Germany. A “Blizzard at gamescom 2017—Preview” video is now live on www.youtube.com/blizzard , giving gamers around the globe a first look at everything the company will showcase at the leading European trade fair for digital gaming culture, which takes place from Tuesday, August 22 to Saturday, August 26.
In addition, at 18:00 CEST (9:00 a.m. PDT) on Wednesday, August 23, members of Blizzard’s game development teams will take the main stage at the Blizzard booth to dig deeper into the games and debut new cinematics and other content in the Blizzard Reveal Ceremony—viewable via live stream on Twitch and at http://gamescom.blizzard.com.
Throughout gamescom, visitors to the Blizzard booth in Hall 7 of the Koelnmesse will have the chance to enjoy playable content and activities for Heroes of the Storm ®, StarCraft ® II, StarCraft ®: Remastered, World of Warcraft ®, Hearthstone ®, Overwatch ®, and Diablo ® III.
Heroes of the Storm
World of Warcraft
In addition to these games and activities, gamescom attendees will be able to enjoy a variety of live entertainment on Blizzard’s main stage, including crowd-favorite dance and cosplay contests, showmatches, developer signing sessions, quizzes, and much more. Video Games Live will be performing on Thursday, August 24 and Friday, August 25 at 18:00 CEST (9:00 a.m. PDT). A full schedule of activities can be found at http://gamescom.blizzard.com.
Visitors can also pick up a selection of Blizzard merchandise, including some brand-new and convention-exclusive items, at the Blizzard store in Hall 5—see the blog post for details.
Those who can’t make it to gamescom 2017 in person will still be able to catch all the excitement via daily live streams on the Blizzard gamescom website. Well-known streamers will also bring their viewers live action from the Blizzard booth—visit the site for details.
For more information about Blizzard at gamescom 2017, visit http://gamescom.blizzard.com, and follow our social media channels for the latest news live from the event. You can also find press kits by franchise at http://blizzard.gamespress.com.About Blizzard Entertainment
Best known for blockbuster hits including World of Warcraft ® , Hearthstone ®, Overwatch ®, the Warcraft ®, StarCraft ®, and Diablo ® franchises, and the multi-franchise Heroes of the Storm ®, Blizzard Entertainment, Inc. ( www.blizzard.com ), a division of Activision Blizzard (NASDAQ: ATVI), is a premier developer and publisher of entertainment software renowned for creating some of the industry’s most critically acclaimed games. Blizzard Entertainment’s track record includes twenty-one #1 games * and multiple Game of the Year awards. Blizzard Battle.net ®, the company's online-gaming service is one of the largest in the world, with millions of active players.
* Sales and/or downloads, based on internal company records and reports from key distribution partners.Cautionary Note Regarding Forward-looking Statements:
Information in this press release that involves Blizzard Entertainment's expectations, plans, intentions or strategies regarding the future, including statements about gamescom 2017, are forward-looking statements that are not facts and involve a number of risks and uncertainties. Factors that could cause Blizzard Entertainment's actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include unanticipated product delays and other factors identified in the risk factors sections of Activision Blizzard’s most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Blizzard Entertainment and Activision Blizzard as of the date of this release, and neither Blizzard Entertainment nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Blizzard Entertainment or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.